Pay Per Click (PPC)

What is Pay Per Click (PPC/Search Ads/P4P Ads)?

Pay Per Click
Search results from google.co.jp for the keyword “SEO”
PPC is an acronym for pay per click.
PPC is advertising linked to keyword queries, typified by Google ads, which enables the display of advertisement in search results or on sites that are highly relevant to the keywords. We provide similar advertising for various search engines aside from Google, including Yahoo!, Baidu and NAVER.
PPC: Google Adwords, YAHOO! NETWORK, Microsoft Advertising

Benefits of PPC

  • Ads can be placed starting from 1 yen per click.
  • Ads can be placed for a targeted audience using segments based on keywords.
  • Even if your site is not ranked highly in the organic search, users can still be led to the site.
  • Immediate results can be expected from the instant display of ads.
  • Steady online branding is possible. You can get recognition as “the company for (keyword query).”
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