Facebook and Other Social Media
Social media are platforms where all types of current daily communication and transmission are conducted. These platforms provide a chance to transmit high-impact marketing messages by using data of all kinds on user attributes and behavioural traits. We provide the most suitable techniques from a wide variety of advertising techniques, including creating a marketing plan and measuring effectiveness on social media.
- Why use social media?
- Audience targeting can be carried out based on user behaviour attributes.
- Leads to enhanced brand awareness.
- Increases engagement and word-of-mouth effect.
Other Social Media
Aside from Facebook, we support various kinds of social networking services according to your marketing needs.
One study shows consumers look at more banner advertising than TV or outdoor advertising. If your goal is to increase company or service brand awareness, we can use banner advertising to send an effective message that combines words and images based on various audience targeting. You can gradually build a favourable brand image through repeated displays of your message.
- Why use banner advertising?
- Increases brand awareness.
- Flexible pricing is possible.
- Text, image, video and other forms of expression can be used.
Similar to banner advertising, ad networks aggregate various ad spaces and connect these spaces with advertiser demand that matches it, enabling the placement of ads on a variety of websites. In banner advertising, ad spaces are directly purchased from the concerned medium, ensuring your advertising impression and building your branding among that medium’s audience. Using ad networks, you can control your budget while reaching a wider range of media audience.
Print and Other Offline Advertising Services
Although newspaper advertisement is traditional media rather than digital marketing, combining the use of different media can be more effective. Collaborating with the Hong Kong Economic Times, Hong Kong Economic Journal, Apple Daily, Ming Pao and others, we can support you with advertising on print and measuring their effectiveness.